The power of telling her stories - interview with a lingerie brand

Maïna Cissé, the founder of The Underargument, shares her amazing story with Kaitlin Zhang about how she started a brand that thrives to empower women with their own individuality. 

About Maïna Cissé

Maïna Cissé, Founder of The Underargument

Maïna Cissé is the founder of the empowering lingerie brand, The Underargument, combining her lifelong lingerie addiction with her belief in the power of individuality. Part content site and part lingerie brand, The Underargument, both through the lingerie and the content shared, takes women on a journey of acceptance to help them find and embrace their purpose.

Follow The Underargument on Instagram and Facebook.

Timestamps 

00:28: Maïna's background

03:33: How The Underargument started

06:17: Why telling women's stories is important to Maïna

15:17: Maïna's message to women who are little shy or afraid to show the world who they are

 

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Kaitlin Zhang

Kaitlin Zhang is the CEO of Oval Branding, a cross-border branding agency specialising in tech, financial services and government. Kaitlin is Chinese Canadian living in London with international work experience in Vancouver, Shanghai and San Francisco. Kaitlin also works as an award-winning speaker.

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