What is your personal brand’s mission and vision?
Developing your brand's mission is critical to your future success. But words like mission and vision can be intimidating. In this episode, you will learn how to develop a mission statement that is clear and simple.
Main Takeaways
Having a mission and vision statement helps your brand focus and serves you long term
They can help you with challenging business decisions
They should be broad enough and narrow enough
Actionable next step
Write your mission and vision statement. Then share it with us on social media!
Timestamps
0:31: Understanding what your mission is
2:02: Create an imaginary "foundation" to create your mission
4:22: How to craft an impactful mission statement
7:31: How Kaitin's childhood in China impacted her understanding of brands
10:15: How our mission guided the name Oval Branding
11:37: Main takeaways from today's episode
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